Have you ever had the feeling, while booking a holiday, that the final price is somewhat "inflated"? Often, the answer is yes.

In the hospitality world, there is an "invisible war" that few travelers know about. On one side, there are the booking giants (OTAs like Booking.com, Expedia, Airbnb)—fantastic tools for searching, but expensive for buying. On the other side, there are properties like Villa Malvasio, trying to offer quality without charging a premium for it.

 

The problem? Portal commissions (often exceeding 18%) force many properties to raise prices or, worse, cut services to cover costs. But there is an "impartial judge" that is changing the rules of the game in favor of you, the traveler: Google Hotel Ads.

 

What is Google Hotel Ads (and why it's your new best friend)

Imagine you want to buy a flight: you use Skyscanner to compare all airlines, right? Google Hotel Ads does the exact same thing for hotels, but it is integrated directly into Google.

It is not a travel agency. It is a Metasearch Engine. When you search for a hotel on Google (or Maps), this tool scans the web and shows you a comparison table with all available prices for that specific room. You will see the price from Booking, the one from Expedia, and... (plot twist!) the one from the Official Site.

 

The Insider Strategy: How to use it in 3 steps

Here is the protocol I always recommend to my guests to secure the Urban Retreat treatment at the best possible price:

1. The Inspection: Feel free to use Booking or Airbnb to look at photos, read reviews, and get an idea. They have beautiful interfaces and are excellent "shop windows."
2. The Verification: Once you have chosen the property (for example, Villa Malvasio), open a new tab and type the name into Google.
3. The Overtaking: Look at the tab on the right (or at the top on mobile). Click on "Compare Prices" (or simply "Prices"). You will almost always see that the "Official Site" entry has the lowest price, often highlighted with a "Best Price" badge.
   
    

Why does Villa Malvasio invest in Google Hotel Ads?

We have chosen radical transparency. We are present on Google Hotel Ads because we want you to see the difference with your own eyes. By booking through the Official Site link you find on Google:

• You Save: The price is net, without the "hidden" commissions of the portals.
• You Talk: You speak directly with Roberto and Antonella, not with an algorithm.
• You Get More: Often, direct bookers have priority access to upgrades or flexibility on check-in times—things a portal cannot guarantee.

Don't Pay the "Laziness Tax"

Clicking the first link that appears is convenient, but expensive. The next time you plan your stay in Sassari, take a test. Search for "Villa Malvasio" on Google and look at the price difference. Those saved funds? Use them for a seafood dinner in Alghero or for an excellent bottle of local wine.

Are you ready to become a smarter traveler?

👉 Test it now and check the direct rate: [Book Now from Official Site]

📞 Doubts or special requests? [Go to Contacts]